Reputation Management for Property Managers

We help businesses generate consistent, genuine reviews through targeted email outreach and expert response guidance that strengthens their Google Business Profile ranking.

The Problem With Most Reputation Management (And What Actually Works)

The quickest way to increase the amount of doors you manage is to improve your property management company’s reputation. 84% of people trust online reviews as much as a personal recommendation. Gaining customer reviews is the most pivotal marketing you can do for your company. Without a positive reputation, your marketing dollars won’t be earning nearly as high of a return on investment as they should.

We run email outreach campaigns using your existing customer contact list to generate a steady flow of new reviews, and we give you clear guidance on how to respond to every review in a way that strengthens your Google Business Profile rankings.

The result: more reviews coming in consistently and a response strategy that turns every review, positive or negative, into a ranking advantage.

How We Build and Strengthen Your Online Reputation

Email Outreach Campaigns

Using the contact list you provide, we run targeted email campaigns that ask past customers for a review at the right time. This keeps new reviews coming in consistently instead of relying on customers to leave one unprompted.

Review Response Guidance

We give you specific, ready-to-use guidance on how to respond to each review, positive or negative, in a way that signals relevance and activity to Google. The right response can do as much for your ranking as the review itself.

Google Business Profile Optimization

We look at your reviews in the context of your overall Google Business Profile, helping you identify patterns and opportunities to improve how you show up in local search results.

Built On Data, Not Guesswork

Our outreach timing and response guidance are based on patterns we've seen work across hundreds of client accounts, not generic best practices. We know what response language tends to correlate with better rankings and what outreach cadence gets the best response rates.

Benefits of Reputation Management

Benefits of Reputation Management

Increases Conversion Rate

A strong star rating and recent, positive reviews give potential customers the confidence to choose you over a competitor, turning more site visits and profile views into actual leads.

Improves Google Business Profile Ranking

Consistent review volume and thoughtful responses signal activity and relevance to Google, helping your profile rank higher in local search and map pack results

Builds Trust With New Customers

Recent reviews reassure potential customers that other people have had a good experience with your business, removing hesitation before they ever pick up the phone.

Strengthens Your Reputation Over Time

A steady flow of new reviews keeps your rating strong and prevents a handful of older negative reviews from carrying more weight than they should.

Reduces the Impact of Negative Reviews

Clear, professional responses to negative feedback show potential customers you take concerns seriously, softening the impact of a bad review instead of letting it stand alone.

Saves Time on Manual Outreach

Automated email outreach means you don't have to remember to ask every customer for a review, keeping the process consistent without adding to your team's workload.

Do Not Take Our Word for It

Eight core services. One integrated growth strategy. All built for property management.

"We hired Upkeep Media several months ago to assist us with SEO and PPC campaigns in three different markets. I have worked with many marketing companies over the last decade, and it is very clear Upkeep Media is the best at what they do."

Kyle Humphrey

SGI Property Management

"We have been working with Upkeep for the last 5 years for our property management company in Miami. It has been so good that we just hired them to work on a second company of ours."

Colleen Harding

Income Realty Corporation

Video testimonial thumbnail

John Scribante

Real Property Management Viking

Video testimonial thumbnail
Steven Shannon

Steven Shannon

Shannon Property Management

"We hired Upkeep Media several months ago to assist us with SEO and PPC campaigns in three different markets. I have worked with many marketing companies over the last decade, and it is very clear Upkeep Media is the best at what they do."

Kyle Humphrey

SGI Property Management

"We have been working with Upkeep for the last 5 years for our property management company in Miami. It has been so good that we just hired them to work on a second company of ours."

Colleen Harding

Income Realty Corporation

Video testimonial thumbnail

John Scribante

Real Property Management Viking

Video testimonial thumbnail
Steven Shannon

Steven Shannon

Shannon Property Management

"We hired Upkeep Media several months ago to assist us with SEO and PPC campaigns in three different markets. I have worked with many marketing companies over the last decade, and it is very clear Upkeep Media is the best at what they do."

Kyle Humphrey

SGI Property Management

"We have been working with Upkeep for the last 5 years for our property management company in Miami. It has been so good that we just hired them to work on a second company of ours."

Colleen Harding

Income Realty Corporation

Video testimonial thumbnail

John Scribante

Real Property Management Viking

Video testimonial thumbnail
Steven Shannon

Steven Shannon

Shannon Property Management

Frequently Asked Questions